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London Menswear S/S 19
COTTWEILER

  • Georgina Evans reports on the Cottweiler show

    by Georgina Evans on 11 June 2018.

    Inhale, exhale, and…relax, this is Cottweiler's best collection yet.

    Each season, Cottweiler utilise a symbol as their emblem: often simple, often easily replicated, often something that is purposefully a little cliché. This season it was a lotus - the symbol of peace, of spiritualism. Spirituality was the message for S/S 19 as Matthew Dainty and Ben Cottrell imbued a relaxed, tranquil, self-meditative feeling throughout their collection, much like how one might feel on a yoga retreat or long holiday. Apt then that there was a silver yoga mat present on the runway, and scuba shoes tucked into Teva sandals - these holiday goers are getting the most out of their all-inclusive. The underwater scuba aesthetic was mimicked again with a bright blue shade, the kind that instructors always wear, seen on a sleeveless vest and mock neck long sleeve. 

    There’s always something brilliantly tongue in cheek about a Cottweiler collection. Previous seasons have seen slimed hands and just a bit-too-low hip slinging shorts, here tops were pulled, tucked and tied under the left armpit - exposing well oiled and glittered chests. Boys with slinky belly chains, tiny nipple tassels, trousers slashed around the back, and tight, tight shorts with white thong pulled just into sight, had pure, raw, sex appeal. 

    The Rambert Ballet’s soothing space had created a suitable canvas for Cottweiler’s oasis of cool. Classic tracksuits in shades of lilac and pastel yellow felt light and enticing as their shadows flickered against the soft screened walls. Black leather alternatives will appeal to the fans of the last collection and remind onlookers that despite a reasonable price point, Cottweiler are a luxury brand. Imagery akin to what you would find on a Buddhist pamphlet, in an acupuncturist’s office or on a relaxation app was prevalent on orange printed jackets, mini-running shorts and a long screen tucked under the arm. The latter of which was a cascading waterfall - one most commonly recognised as a moving screensaver. 

    Models had cupping marks and wet sand dipped trainers, sun bed goggles and mini telescopes for stargazing. Is this a mirage? Where is this tropical island of bliss, and can I visit? The meditative voice overhead repeatedly said ‘Emotions are like waves’ as if Cottweiler were cajoling the audience into a catatonic state. Inhale, exhale, and…relax, this is their best collection yet. 

     
  • Cottweiler S/S 19 Menswear Show

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    A post shared by COTTWEILER (@cottweiler) onJun 7, 2018 at 7:52am PDT

More COTTWEILER Collections

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    London Menswear A/W 19
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    Pitti Menswear A/W 17
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    London Menswear A/W 17
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    London Menswear S/S 2017
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    London Menswear A/W 2016
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    London Menswear S/S 2016
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    London Menswear S/S 2015

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